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Puritanical moral rules as moral heuristics coping with uncertainties

Published online by Cambridge University Press:  04 October 2023

Rasim Serdar Kurdoglu Open the ORCID record for Rasim Serdar Kurdoglu [Opens in a new window]
Rasim Serdar Kurdoglu*
Affiliation:
Bilkent University, Faculty of Business Administration, Universiteler Mah., Cankaya-Ankara, Turkey. r.s.kurdoglu@bilkent.edu.tr; http://fba.bilkent.edu.tr/rasim-serdar-kurdoglu/
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Abstract

As the cultural evolution of a puritanical moral norm in Turkey illustrates, puritanical moral norms are not developed by nonrational reasoning concerned with purity and cleanliness. People use puritanical moral rules as moral heuristics for making intendedly rational decisions about whether to cooperate or not when the commitment of the counterparty is uncertain.

Type
Open Peer Commentary
Information
Behavioral and Brain Sciences , Volume 46 , 2023 , e309
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Copyright
Copyright © The Author(s), 2023. Published by Cambridge University Press

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