In the previous chapter I claimed that there are certain similarities between Kant's hypothetical imperative and EE; arguing that within the context of video games, and in terms of doing what it takes to win, each permits essentially the same underlying strategy. I then drew on Thomas's argument against EE owing to the nature of the social interaction it promotes. I used this to illustrate the importance of psychology as a means of gauging the appropriateness of strategies for success – particularly when engaging in STAs – which manifest the kinds of behavioural consequences permitted by either the hypothetical imperative or EE. As it is the gamer who transcends domains, then perhaps it is important to understand the psychological impact of engaging in STAs within a gaming environment, both on the gamer at the time of the interaction and as she transcends domains and re-enters the non-gaming world: something that can (and should) be done independently of any moral charge.