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3 - Interactive Audio

Published online by Cambridge University Press:  11 August 2009

Mai-lan Tomsen
Affiliation:
Microsoft Corporation
Ron Faith
Affiliation:
Qpass
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Summary

Sound is one of the foundations of human interaction. It serves as the conduit for free speech, conveys the emotional appeal in music, and most importantly, is the most commonly used vehicle for interpersonal communication. Sound in technology provides users with the ability to control how, when, and where the user hears and responds to other people as well as systems. Peoples' desire to interact by way of sound and to manipulate sounds can be seen in the rapid adoption by mainstream consumers of the telephone, tape recorder, audio mixing boards, and the CB radio. Digital, interactive networks and the devices that connect to them will provide the next generation of consumers with even greater personal control over the power of sound.

This chapter explores three ways in which consumers' expectations and uses of sound impact the evolution of digital networks. First, we take a look at how digital networks evolved from communication networks. Then we examine how digital networks change and extend how consumers buy and use music. Finally, we explore the services that sit on top of the digital networks to help consumers use the power of voice to drive device behavior. After reading this chapter, you should have a good understanding of the following topics:

  • How sound has evolved through interactive technologies

  • How consumers have responded to the evolution of interactive sound

  • How the evolution of digital networks help create a marketplace that address the needs of the interactive consumer

Let's start by taking a look at how sound has evolved in computers.

Type
Chapter
Information
Reaching the Interactive Customer
Integrated Services for the Digital World
, pp. 41 - 68
Publisher: Cambridge University Press
Print publication year: 2003

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  • Interactive Audio
  • Mai-lan Tomsen, Microsoft Corporation, Ron Faith, Qpass
  • Book: Reaching the Interactive Customer
  • Online publication: 11 August 2009
  • Chapter DOI: https://doi.org/10.1017/CBO9780511547072.004
Available formats
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To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

  • Interactive Audio
  • Mai-lan Tomsen, Microsoft Corporation, Ron Faith, Qpass
  • Book: Reaching the Interactive Customer
  • Online publication: 11 August 2009
  • Chapter DOI: https://doi.org/10.1017/CBO9780511547072.004
Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

  • Interactive Audio
  • Mai-lan Tomsen, Microsoft Corporation, Ron Faith, Qpass
  • Book: Reaching the Interactive Customer
  • Online publication: 11 August 2009
  • Chapter DOI: https://doi.org/10.1017/CBO9780511547072.004
Available formats
×