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CHAPTER 7 - THE MEDIA

from PART 3 - CULTURAL CONTEXTS OF CONTEMPORARY EDUCATION

Gordon Tait
Affiliation:
Queensland University of Technology
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Summary

This chapter argues that the news media does not occupy a realm separate from the concerns of contemporary education; indeed it is important, for students and adults alike, to understand the pervasive, corporate, global and continually developing nature of our news media, and how this impacts upon education in a wide range of ways, both directly and indirectly.

Myth #1 We do not need pointless subjects like ‘media studies’ in our already-crowded curriculum

Children need to learn to read and write, and until they can do that properly, we can do without media studies; it doesn't add anything.

On the contrary, understanding the media represents a new and important form of literacy for the twenty-first century. In addition to contributing to their critical thinking skills, it contributes to the production of active, global citizens, and it helps them understand the workings of one of our most important contemporary institutions.

Myth #2 With the news media, you don't need to think, you just need to read and listen

You don't need to ‘decode’ the news media; there's nothing mysterious or ambiguous about it. It tells us what's going on, nothing more, nothing less.

The news media is not simply the objective and transparent communication of current events to a unitary audience. News gathering and selection is a subjective process, and those items selected generally have specific elements – negativity and conflict ranking high among them – and these stories can often support a given agenda, The Australian's campaign against progressive education providing a good example.

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Publisher: Cambridge University Press
Print publication year: 2012

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  • THE MEDIA
  • Gordon Tait, Queensland University of Technology
  • Book: Making Sense of Mass Education
  • Online publication: 05 December 2012
  • Chapter DOI: https://doi.org/10.1017/CBO9781139197144.011
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  • THE MEDIA
  • Gordon Tait, Queensland University of Technology
  • Book: Making Sense of Mass Education
  • Online publication: 05 December 2012
  • Chapter DOI: https://doi.org/10.1017/CBO9781139197144.011
Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

  • THE MEDIA
  • Gordon Tait, Queensland University of Technology
  • Book: Making Sense of Mass Education
  • Online publication: 05 December 2012
  • Chapter DOI: https://doi.org/10.1017/CBO9781139197144.011
Available formats
×