The defendant in international trials is presumed innocent until proven guilty but is often judged by the ‘court of popular opinion’ even before the trial begins. This article provides reflections on how the image of a malevolent individual emerges with regard to those brought/to be brought before international courts. In such a situation, coming before the Court and subsequently being convicted or acquitted can mean little. It is coming before the Court that is, in itself, the end of the line. The manner in which the International Criminal Court has functioned has contributed, both advertently and inadvertently, to the maintenance of the image of the defendant as a malevolent being. Specifically, the purposes of historiography and the ever present discourse of deterrence, breed the suspicion that this ‘demonizing the defendant’ effect might be endorsed by the manner in which the Prosecutor has popularized the Court and it's functions and aims. This is a conflict that gets to the heart of international criminal law. It is the dilemma of how one must simultaneously fulfil two of the law's essential aims: to presume innocence (and thus abide by a fundamental tenet of international criminal law) and to deter, educate and pacify (and thus for the law to have a reason to exist).