What shapes voter perceptions of election outcomes? Recent disputes in Malawi and Kenya highlight the vulnerability of local vote counts to accusations of malfeasance, which often generate negative public perceptions of vote reliability. Election monitoring in these countries is thought to crucially affect both the quality of the election and voters’ perceptions of the same. To date, most research on this topic has focused on the effect of non-partisan electoral observers. However, in many countries, two other interest groups also monitor the vote-counting process: political party agents and government election officials. Does the presence of these actors also affect voter perceptions of election integrity? To answer this question, I conducted a conjoint experiment in Malawi and Kenya in which voters evaluate the reliability of vote counts from hypothetical polling stations where the presence of party agents, non-partisan observers, and election officials is varied. I find that the presence of each of these groups does indeed shape voter perceptions: voters are more likely to view vote counts as reliable when they are co-signed by a party agent, election official, or non-partisan observer. Further, these preferences persist regardless of the voters’ own party affiliation or trust in electoral institutions.

Understanding which political candidates are elected for office is fundamental to democracy and political science. Whereas there is much agreement that party affiliation is one of the most important candidate characteristics to voters, evidence regarding the gender and race of the candidate is mixed. We suggest voters have lexicographic preferences, meaning they rank their preferences and focus primarily on the candidate's party affiliation. Second-order preferences such as gender and race are mostly necessary when there is a tie in first-order preferences when voters choose between two same-party candidates or have no party information. We show how conjoint experiments can be used to test for lexicographic preferences and use data from a US-representative sample and a pre-registered replication to confirm that in the United States, gender and race are second-order preferences. Lexicographic preferences provide a theoretical lens explaining some of the mixed results of gender and race in the candidate literature.

How do White Americans evaluate the politics of belonging in the United States across different ethnoreligious identity categories? This paper examines this question through two competing frameworks. On the one hand, given the salience of anti-Muslim attitudes in the United States, we consider whether White Americans penalize Muslim immigrants to the United States regardless of their ethnoracial background. On the other hand, Muslim identity is often conflated by the general public with Middle Eastern and North African (MENA) ethnoracial identity. We argue MENA-Muslim identity should be understood through the lens of intersectionality. In this case, White Americans may penalize MENA-Muslims immigrants to the United States more than Muslims from other ethnoracial groups. We test these two frameworks through a conjoint experimental design wherein respondents are asked to evaluate immigrants and indicate to whom the United States should give a green card—signaling legal belonging—and how likely the immigrant is to assimilate into America—signaling cultural belonging. Although White Americans believe White Muslims may assimilate better to the United States relative to MENA-Muslims, race does not moderate how White Americans evaluate who should be allowed to belong in the United States.

Political scientists have increasingly deployed conjoint survey experiments to understand multidimensional choices in various settings. In this paper, we show that the average marginal component effect (AMCE) constitutes an aggregation of individual-level preferences that is meaningful both theoretically and empirically. First, extending previous results to allow for arbitrary randomization distributions, we show how the AMCE represents a summary of voters’ multidimensional preferences that combines directionality and intensity according to a probabilistic generalization of the Borda rule. We demonstrate why incorporating both the directionality and intensity of multi-attribute preferences is essential for analyzing real-world elections, in which ceteris paribus comparisons almost never occur. Second, and in further empirical support of this point, we show how this aggregation translates directly into a primary quantity of interest to election scholars: the effect of a change in an attribute on a candidate’s or party’s expected vote share. These properties hold irrespective of the heterogeneity, strength, or interactivity of voters’ preferences and regardless of how votes are aggregated into seats. Finally, we propose, formalize, and evaluate the feasibility of using conjoint data to estimate alternative quantities of interest to electoral studies, including the effect of an attribute on the probability of winning.

Although a growing body of research suggests that the constabularization of the military for domestic policing is counterproductive, this increasingly prevalent policy has nonetheless enjoyed widespread support in the developing world. This study advances our understanding of the consequences of militarization for perceptions of law enforcement: whether visual features shape perceptions of effectiveness, respect for civil liberties, proclivity for corruption and acceptance of militarization in one's own neighborhood. Based on a nationally representative, image-based, conjoint experiment conducted in Mexico, the authors find that military weapons and uniforms enhance perceptions of effectiveness and respect for civil liberties, and that the effect of military uniform becomes greater with increased military presence. The study also finds that gender shapes perceptions of civil liberties and corruption, but detects no effect for skin color. The findings suggest that a central feature of militarization linked to greater violence – military weapons – is paradoxically a key factor explaining favorable attitudes, and that women can play a crucial role in improving perceptions of law enforcement.

A growing body of research explores the factors that affect when corrupt politicians are held accountable by voters. Most studies, however, focus on one or few factors in isolation, leaving incomplete our understanding of whether they condition each other. To address this, we embedded rich conjoint candidate choice experiments into surveys in Argentina, Chile, and Uruguay. We test the importance of two contextual factors thought to mitigate voters’ punishment of corrupt politicians: how widespread corruption is and whether it brings side benefits. Like other scholars, we find that corruption decreases candidate support substantially. But, we also find that information that corruption is widespread does not lessen the sanction applied against corruption, whereas information about the side benefits from corruption does, and does so to a similar degree as the mitigating role of permissible attitudes toward bribery. Moreover, those who stand to gain from these side benefits are less likely to sanction corruption.

This study investigates the participation of family caregivers when an elderly relative is going to a nursing home. Twenty-two primary caregivers, whose relative, aged 60 years or older, had recently been admitted to a public nursing home, were interviewed. The content analysis reveals that caregivers worry about and do what is needed to ensure the physical, psychological, and social well-being of their elderly relative and take care of her/his belongings. Doing things for her/him gradually gives way to managing things. Caregivers carry out the duty of protecting their family members, stimulating them, and keeping a close watch on the work of the staff of the institution.

As the farm-to-retail price spread continues to grow, some cattle producers are beginning to consider integrating into the retail sector. Such a venture would require large investments in capital with uncertain return. This study seeks to determine the potential success of a stand-alone retail outlet selling “all natural” beef in an affluent area of Jackson, MS. Using choice-based conjoint analysis, demand for the new retail outlet is modeled as a function of the beef price at the store, distance of the store from consumers' homes, distance of the store from consumers' typical grocery store, and price of beef at substitute grocery stores. Simulation results suggest the proposed outlet could be a profitable venture, depending upon location and beef price.

Fruit is an important component of the food industry in the United States, and “fresh-cut” products are an increasing portion of that consumption. We found that packaging and juice content played a significant role in the choices Indiana consumers made when purchasing fresh-cut melon products. Brand was not as important as the other fresh-cut melon attributes. Indiana consumers had a clear dislike for cup-shaped transparent packages compared with tamper-proof, bowl, and squared packages. However, they were willing to pay a premium for packages that have no fruit juices on the bottom.

We estimate adults' willingness to pay (WTP) to reduce health risks to their own or other families' infants to test for altruism. A conjoint analysis of adults paying for bottled water found marginal WTP for reduction in risk of shock, brain damage, and mortality in the cash treatment of $2, $3.70, and $9.43, respectively. In the hypothetical market these amounts were $14, $26, and $66, indicating substantial hypothetical bias, although not unexpected due to the topic of infant health. Statistical tests confirm a high degree of altruism in our WTP results, and altruism held even when real money was involved.

Scientists and beef industry participants are investigating ways to improve the healthiness of beef. We report results of a nationwide mail survey developed to determine Consumers' preferences for fat content in ground beef and identify how consumers would most like to improve the healthiness of beef. The results from a choice-based conjoint experiment indicate that consumers place significant value on reducing saturated fat and the Omega 6:3 ratio in ground beef, but were relatively unconcerned about conjugated linoleic acid. The relatively new method of best-worst scaling was used to further identify which methods consumers most preferred producers use to improve fat content in beef. The results indicate consumers preferred feeding cattle a grass-fed diet as opposed to supplementing cattle feed with fish-meal or flaxseed to improve the fatty acid content in beef. Although consumers were receptive to the idea of using genetic testing to breed only those cattle with improved fatty acid content, using cloning to achieve this end, was viewed as very undesirable.

Personal interviews were conducted with beef cattle producers in Louisiana to determine their preferences and purchase decisions for livestock price insurance. Conjoint analysis was utilized to determine the importance of selected attributes of insurance policies for these producers. The characteristics of producers who prefer given attributes were also identified. Producers rated products given four economic situations to evaluate. A two-limit tobit model was used to estimate the part worth utility values for each attribute. Univariate probit models were estimated to evaluate the influence of producer characteristics on purchase decisions.

Spousal caregivers are the most vulnerable of all caregivers to the stresses associated with the caregiving role, yet they are the least likely of all caregivers to utilize formal support services. This low use of services is poorly understood. To develop insight into this issue, this qualitative study explored how spousal caregivers made sense of the personal experience of living with a memory-impaired partner. The goal was to better understand the interface between this personal experience and the use of formal support services. Information was gathered through the use of unstructured interviews with 14 spouses, most of whom had turned down available formal support services. Analysis of their transcripts revealed the availability of four discourses, or story-lines, for framing the experience. These included two competing story-lines which were used to structure individuals' caring activities and two other competing story-lines which provided the framework for judging one's personal competence within the experience. This paper examines these four discourses and highlights how each influences the meaning associated with the use of formal support services. This analysis makes visible the multiple and sometimes contradictory meanings that service use may have for spouses caring for a memory-impaired partner.