2 results
Douglas B. Ward. A New Brand of Business: Charles Coolidge Parlin, Curtis Publishing Company, and the Origins of Market Research. Philadelphia, PA: Temple University Press, 2010. vii + 228 pp. ISBN 978-1-4399-0015-4, $54.50 (cloth).
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- Journal:
- Enterprise & Society / Volume 12 / Issue 3 / September 2011
- Published online by Cambridge University Press:
- 18 February 2015, pp. 682-685
- Print publication:
- September 2011
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Panic! Markets, Crises, and Crowds in American Fiction. By David A. Zimmerman. Chapel Hill: University of North Carolina Press, 2006. xii + 294 pp. Index, notes, bibliography, illustrations. Cloth, $59.95; paper, $22.50. ISBN: cloth, 0-807-83023-2; paper, 0-807-85687-8.
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- Journal:
- Business History Review / Volume 81 / Issue 1 / Spring 2007
- Published online by Cambridge University Press:
- 13 December 2011, pp. 164-167
- Print publication:
- Spring 2007
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