Skip to main content Accessibility help
×
Hostname: page-component-848d4c4894-x24gv Total loading time: 0 Render date: 2024-05-03T03:36:09.786Z Has data issue: false hasContentIssue false

23 - A critical perspective on strategy as practice

from Part III - Theoretical Resources: Organization and Management Theories

Published online by Cambridge University Press:  05 October 2015

Martin Blom
Affiliation:
University School of Economics and Management
Mats Alvesson
Affiliation:
University of Lund
Damon Golsorkhi
Affiliation:
Grenoble School of Management
Linda Rouleau
Affiliation:
HEC Montréal
David Seidl
Affiliation:
Universität Zürich
Eero Vaara
Affiliation:
Svenska Handelshögskolan, Helsinki
Get access

Summary

Introduction

During the last two decades the strategy-as-practice perspective has emerged, from what is often claimed to be a growing discontent with much of current, mainstream strategy research. In particular, the fact that human actors and their actions in strategy research have been lost to sight has been acknowledged (Jarzabkowski, Balogun and Seidl 2007; Jarzabkowski and Spee 2009). Sometimes the perspective is said to contribute with a ‘sociological eye’ (Whittington 2007) on strategy and strategists, as opposed (or, at least, as a complement) to mainstream, mainly North-American-inspired strategic management research, with its reductionist, economics-based assumptions about firms and industries. The ambition is to move away from the abstract statistical analysis of performance effects and instead, in the tradition of process-oriented strategy scholars such as Mintzberg (1973) and Pettigrew (1973), open up the ‘black box’ of strategy work (Golsorkhi et al. 2010). Foundational works, such as those by Balogun and Johnson (2004), Hendry (2000), Jarzabkowski (2003; 2004; 2005), Johnson, Melin and Whittington (2003) and Whittington (1996; 2004), have ignited (but also framed) an impressive research activity during the last ten years. Strong research groups focusing on strategy as practice have emerged during this period, especially in the United Kingdom, Canada and Finland; an SAP online community (the Strategy as Practice International Network) has been established; and numerous papers have been presented at major conferences (many of which have been published later in prestigious journals). In other words, much has been achieved; as always, though, it is important to be (self-)critical and reflect upon a growing, popular and seemingly successful body of knowledge (Alvesson and Deetz 2000) such as strategy as practice.

The purpose of this chapter is twofold: (1) to review and comment on strategy as practice from a critical perspective; and (2) to suggest how a critical perspective – and, in particular, critical management studies (CMS) – can be leveraged in a future research agenda. The structure of the chapter will follow this logic. After this short introduction, we continue by illuminating what we (and others) see as problems, shortcomings or pitfalls with current SAP research. This is partly done from a CMS perspective. We then continue with a section that briefly outlines critical management studies, and in particular how it can be further incorporated in SAP research. A summary section concludes the chapter.

A critical perspective on strategy as practice

Type
Chapter
Information
Publisher: Cambridge University Press
Print publication year: 2015

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

References

Alvesson, M. (2008), ‘The future of critical management studies’, in Barry, D., and Hansen, H. (eds.), The Sage Handbook of New Approaches in Management and Organization: 13–30. London: Sage.Google Scholar
Alvesson, M. (2013), The Triumph of Emptiness. Oxford University Press.Google Scholar
Alvesson, M., Bridgman, T., and Willmott, H. (2009), ‘Introduction’, in The Oxford Handbook of Critical Management Studies: 1–26. Oxford University Press.CrossRefGoogle Scholar
Alvesson, M., and Deetz, S. (2000), Doing Critical Management Research. London: Sage.CrossRefGoogle Scholar
Alvesson, M., and Kärreman, D. (2007), ‘Constructing mystery: empirical matters in theory development’, Academy of Management Review, 32/4: 1265–81.CrossRefGoogle Scholar
Alvesson, M., and Kärreman, D. (2011), ‘Decolonializing discourse: critical reflections on organizational discourse analysis’, Human Relations, 64/9: 1121–46.CrossRefGoogle Scholar
Alvesson, M., and Sandberg, J. (2013), Constructing Research Questions. London: Sage.CrossRefGoogle Scholar
Alvesson, M., and Sandberg, J. (2014), ‘Habitat and habitus: boxed-in versus box-breaking research’, Organization Studies, 35/7: 967–87.CrossRefGoogle Scholar
Alvesson, M., and Sveningsson, S. (2003), ‘The great disappearing act: difficulties in doing “leadership”’, Leadership Quarterly, 14/3: 359–81.CrossRefGoogle Scholar
Alvesson, M., and Sveningsson, S. (2012), ‘Un- and repacking leadership: context, relations, constructions and politics’, in Uhl-Bien, M., and Ospina, S. (eds.), Advancing Relational Leadership Theory: A Conversation among Perspectives: 203–26. New York: Information Age.Google Scholar
Alvesson, M., and Willmott, H. (1995), ‘Strategic management as domination and emancipation: from planning to process to communication and praxis’, in Shrivastava, P., and Stubbart, C. (eds.), Advances in Strategic Management, vol. XI: 85–112. Greenwich, CT: JAI Press.Google Scholar
Alvesson, M., and Willmott, H. (1996), Making Sense of Management: A Critical Introduction. London: Sage.Google Scholar
Balogun, J., Huff, A. S., and Johnson, P. (2003), ‘Three responses to the methodological challenges of studying strategizing’, Journal of Management Studies, 40/1: 197–224.CrossRefGoogle Scholar
Balogun, J., and Johnson, G. (2004), ‘Organizational restructuring and middle manager sensemaking’, Academy of Management Journal, 47/4: 523–49.Google Scholar
Balogun, J., and Johnson, G. (2005), ‘From intended strategies to unintended outcomes: the impact of change recipient sensemaking’, Organization Studies, 26/11: 1573–601.CrossRefGoogle Scholar
Bartunek, J. M, Rynes, S. L., and Ireland, D. R. (2006), ‘What makes management research interesting, and why does it matter?’, Academy of Management Journal, 49/1: 9–15.CrossRefGoogle Scholar
Bennis, W., and O'Toole, J. (2005), ‘How business schools lost their way’, Harvard Business Review, 83/5: 96–104.Google ScholarPubMed
Berle, A., and Means, G. C. (1932), The Modern Corporation and Private Property. New York: Macmillan.Google Scholar
Blom, M., and Alvesson, M. (2014), ‘All-inclusive and all good: the hegemonic ambiguity of leadership’, paper presented at thirtieth European Group for Organizational Studies colloquium, Rotterdam, 3 July.
Blom, M., and Lundgren, M. (2013), ‘Strategy consultants doing strategy: how status and visibility affect strategizing’, African Journal of Business Management, 7/14: 1144–60.Google Scholar
Bourdieu, P. (1977), Outline of a Theory of Practice. Cambridge University Press.CrossRefGoogle Scholar
Bourdieu, P. (1990), The Logic of Practice. Cambridge: Polity.Google Scholar
Carter, C., Clegg, S., and Kornberger, M. (2008a), ‘Strategy as practice?’, Strategic Organization, 6/1: 83–99.CrossRefGoogle Scholar
Carter, C., Clegg, S., and Kornberger, M. (2008b), A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Strategy. London: Sage.Google Scholar
Chalmers, L. V. (2001), Marketing Masculinities: Gender and Management Politics in Marketing Work. Westport, CT: Greenwood Press.Google Scholar
Chia, R., and MacKay, B. (2007), ‘Post-processual challenges for the emerging strategy-as-practice perspective: discovering strategy in the logic of practice’, Human Relations, 60/1: 217–42.CrossRefGoogle Scholar
Clark, T., and Wright, M. (2009), ‘So, farewell then… Reflections on editing the Journal of Management Studies’, Journal of Management Studies, 46/1: 1–9.CrossRefGoogle Scholar
Clegg, S. (2011), ‘Book review: Cambridge Handbook of Strategy as Practice’, Organization Studies, 32/11: 1587–9.Google Scholar
Contu, A., and Willmott, H. (2005), ‘You spin me around: the realist turn in organization and management studies’, Journal of Management Studies, 42/8: 1645–62.CrossRefGoogle Scholar
Courpasson, D. (2013), ‘On the erosion of “passionate scholarship”’, Organization Studies, 34/9: 1243–9.CrossRefGoogle Scholar
De Certeau, M. (1984), The Practice of Everyday Life. Berkeley: University of California Press.Google Scholar
Donaldson, L., and Davis, H. L. (1991), ‘Stewardship theory or agency theory: CEO governance and shareholder returns’, Australian Journal of Management, 16/1: 49–64.CrossRefGoogle Scholar
Ezzamel, M., and Willmott, H. (2004), ‘Rethinking strategy: contemporary perspectives and debates’, European Management Review, 1/1: 43–8.CrossRefGoogle Scholar
Ezzamel, M., and Willmott, H. (2008), ‘Strategy as discourse in a global retailer: a supplement to rationalist and interpretive accounts’, Organization Studies, 29/2: 191–217.CrossRefGoogle Scholar
Fairclough, N. (2005), ‘Peripheral vision: discourse analysis in organization studies: the case for critical realism’, Organization Studies, 26/6: 915–39.CrossRefGoogle Scholar
Flyvbjerg, B. (2001), Making Social Sciences Matter: Why Social Inquiry Fails and How It Can Succeed Again. Cambridge University Press.CrossRefGoogle Scholar
Foley, M. (2010), The Age of Absurdity. London: Simon & Schuster.Google Scholar
Foucault, M. (1977), Discipline and Punish: The Birth of the Prison. New York: Pantheon Books.Google Scholar
Fournier, V., and Grey, C. (2000), ‘At the critical moment: conditions and prospects for critical management studies’, Human Relations, 53/1: 7–32.CrossRefGoogle Scholar
Gabriel, Y. (2010), ‘Organization studies: a space for ideas, identities and agonies’, Organization Studies, 31/6: 757–75.CrossRefGoogle Scholar
Gemmill, G., and Oakley, J. (1992), ‘Leadership: an alienating social myth?’, Human Relations, 45/2: 113–29.CrossRefGoogle Scholar
Giddens, A. (1984), The Constitution of Society. Cambridge: Polity.Google Scholar
Golsorkhi, D., Rouleau, L., Seidl, D., and Vaara, E. (2010), ‘Introduction: what is strategy as practice?’, in Cambridge Handbook of Strategy as Practice: 1–20. Cambridge University Press.CrossRefGoogle Scholar
Grand, S., Rüegg-Stürm, J., and von Arx, W. (2010), ‘Constructivist epistemologies in strategy as practice research’, in Golsorkhi, D., Rouleau, L., Seidl, D., and Vaara, E. (eds.), Cambridge Handbook of Strategy as Practice: 63–78. Cambridge University Press.Google Scholar
Habermas, J. (1972 [1968]), Knowledge and Human Interests. New York: Beacon Press.Google Scholar
Hardy, C., and Thomas, R. (2014), ‘Strategy, discourse and practice: the intensification of power’, Journal of Management Studies, 51/2: 320–48.CrossRefGoogle Scholar
Headland, T., Pike, K., and Harris, M. (eds.) (1990), Emics and Etics: The Insider/Outsider Debate. Newbury Park, CA: SageGoogle Scholar
Hendry, J. (2000), ‘Strategic decision making, discourse, and strategy as social practice’, Journal of Management Studies, 37/7: 955–77.CrossRefGoogle Scholar
Hendry, J., and Seidl, D. (2003), ‘The structure and significance of strategic episodes: social systems theory and the routine practices of strategic change’, Journal of Management Studies, 40/1: 175–96.CrossRefGoogle Scholar
Jarzabkowski, P. (2003), ‘Strategic practices: an activity theory perspective on continuity and change’, Journal of Management Studies, 40/1: 23–55.CrossRefGoogle Scholar
Jarzabkowski, P.(2004), ‘Strategy as practice: recursiveness, adaptation, and practices-in-use’, Organization Studies, 25/4: 529–60.CrossRefGoogle Scholar
Jarzabkowski, P. (2005), Strategy as Practice: An Activity-Based Approach. London: Sage.Google Scholar
Jarzabkowski, P., Balogun, J., and Seidl, D. (2007), ‘Strategizing: the challenges of a practice perspective’, Human Relations, 60/1: 5–27.CrossRefGoogle Scholar
Jarzabkowski, P., and Seidl, D. (2008), ‘The role of meetings in the social practice of strategy’, Organization Studies, 29/11: 1391–426.CrossRefGoogle Scholar
Jarzabkowski, P., and Spee, P. (2009), ‘Strategy-as-practice: a review and future directions for the field’, International Journal of Management Reviews, 11/1: 69–95.CrossRefGoogle Scholar
Jefferson, G. (1984), ‘On stepwise transition from talk about a trouble to inappropriately next-positioned matters’, in Atkinson, J. M., and Heritage, J. (eds.), Structures of Social Action: Studies of Conversation Analysis: 191–222. Cambridge University Press.Google Scholar
Johnson, P., Balogun, J., and Beech, N. (2010), ‘Researching strategists and their identity in practice: building “close-with” relationships’, in Golsorkhi, D., Rouleau, L., Seidl, D., and Vaara, E. (eds.), Cambridge Handbook of Strategy as Practice: 243–57. Cambridge University Press.Google Scholar
Johnson, G., Langley, A., Melin, L., and Whittington, R. (2007), Strategy as Practice: Research Directions and Resources. Cambridge University Press.CrossRefGoogle Scholar
Johnson, G., Melin, L., and Whittington, R. (2003), ‘Guest editor's introduction: micro strategy and strategizing: towards an activity-based view’, Journal of Management Studies, 40/1: 3–22.CrossRefGoogle Scholar
Jones, C. (2009), ‘Poststructuralism in critical management studies’, in Alvesson, M., Bridgman, T., and Willmott, H. (eds.), The Oxford Handbook of Critical Management Studies: 76–98. Oxford University Press.Google Scholar
Kärreman, D., and Alvesson, M. (2001), ‘Making newsmakers: conversational identity at work’, Organization Studies, 22/1: 59–89.CrossRefGoogle Scholar
Knights, D., and Morgan, G. (1990), ‘The concept of strategy in sociology: a note of dissent’, Sociology, 24/3: 475–83.CrossRefGoogle Scholar
Knights, D., and Morgan, G. (1991), ‘Corporate strategy, organizations, and subjectivity: a critique’, Organization Studies, 12/2: 251–73.CrossRefGoogle Scholar
Knights, D., and Morgan, G. (1995), ‘Strategy under the microscope: strategic management and IT in financial services’, Journal of Management Studies, 32/2: 191–214.CrossRefGoogle Scholar
Laine, P.-M., and Vaara, E. (2007), ‘Struggling over subjectivity: a discursive analysis of strategic development in an engineering group’, Human Relations, 60/1: 29–58.CrossRefGoogle Scholar
Levy, D., Alvesson, M., and Willmott, H. (2003), ‘Critical approaches to strategic management’, in Alvesson, M., and Willmott, H. (eds.), Studying Management Critically: 92–111. London: Sage.Google Scholar
Mace, M. L. (1971), Directors: Myth and Reality. Cambridge, MA: Harvard University Press.Google Scholar
Mantere, S., and Vaara, E. (2008), ‘On the problem of participation in strategy: a critical discourse perspective’, Organization Science, 19/2: 341–58.CrossRefGoogle Scholar
March, J. (2005), ‘Parochialism in the evolution of a research community: the case of organization studies’, Management and Organization Review, 1/1: 5–22.CrossRefGoogle Scholar
McCabe, D. (2010), ‘Strategy-as-power: ambiguity, contradiction and the exercise of power in a UK building society’, Organization, 17/2: 151–75.CrossRefGoogle Scholar
Mintzberg, H. (1973), The Nature of Managerial Work. New York: Harper & Row.Google Scholar
Mintzberg, H.(1985), ‘The organization as a political arena’, Journal of Management Studies, 22/2: 133–54.CrossRefGoogle Scholar
Mintzberg, H. (2004), Managers Not MBAs: A Hard Look at the Soft Practice of Managing and Management Development. San Francisco: Berrett-Koehler.Google Scholar
Mintzberg, H., and Waters, J. A. (1985), ‘Of strategies, deliberate and emergent’, Strategic Management Journal, 6/3: 257–72.CrossRefGoogle Scholar
Newton, T. (2009), ‘Organizations and the natural environment’, in Alvesson, M., Bridgman, T., and Willmott, H. (eds.), The Oxford Handbook of Critical Management Studies: 125–43. Oxford University Press.Google Scholar
Oswick, C., Fleming, P., and Hanlon, G. (2011), ‘From borrowing to blending: rethinking the processes of organizational theory building’, Academy of Management Review, 36/2: 318–37.Google Scholar
Pettigrew, A. M. (1973), The Politics of Organizational Decision-Making. London: Tavistock.Google Scholar
Pettigrew, A. M. (1977), ‘Strategy formulation as a political process’, International Studies in Management and Organization, 7/2: 78–87.CrossRefGoogle Scholar
Pfeffer, J. (1992), ‘Understanding power in organizations’, California Management Review, 35/1: 29–50.Google Scholar
Pfeffer, J., and Salancik, G. (1978), The External Control of Organizations: A Resource Dependence Perspective. New York: Harper & Row.Google Scholar
Phillips, N., and Dar, S. (2009), ‘Strategy’, in Alvesson, M., Bridgman, T., and Willmott, H. (eds.), The Oxford Handbook of Critical Management Studies: 414–32. Oxford University Press.Google Scholar
Pondy, L. (1978), ‘Leadership as a language game’, in McCall, J., and Lombardo, M. (eds.), Leadership: Where Else Can We Go?: 87–99. Durham, NC: Duke University Press.Google Scholar
Reed, M. (2009), ‘Critical realism in critical management studies’, in Alvesson, M., Bridgman, T., and Willmott, H. (eds.), The Oxford Handbook of Critical Management Studies: 52–75. Oxford University Press.Google Scholar
Regnér, P. (2008), ‘Strategy-as-practice and dynamic capabilities: steps towards a dynamic view of strategy’, Human Relations, 61/4: 565–88.CrossRefGoogle Scholar
Regnér, P. (2011), ‘Book review: Cambridge Handbook of Strategy as Practice’, M@n@gement, 14/2: 157–76.Google Scholar
Rouleau, L. (2005), ‘Micro-practices of strategic sensemaking and sensegiving: how middle managers interpret and sell change every day’, Journal of Management Studies, 42/7: 1413–41.CrossRefGoogle Scholar
Rouleau, L. (2013), ‘Strategy-as-practice at a crossroads’, M@n@gement, 16/5: 547–65.CrossRefGoogle Scholar
Samra-Fredericks, D. (2003), ‘Strategizing as lived experience and strategists’ everyday efforts to shape strategic direction’, Journal of Management Studies, 40/1: 141–74.CrossRefGoogle Scholar
Samra-Fredericks, D. (2005), ‘Strategic practice, “discourse” and the everyday interactional constitution of “power effects”’, Organization, 12/6: 803–41.CrossRefGoogle Scholar
Samra-Fredericks, D. (2010, ‘Researching everyday practice: the ethnomethodological contribution’, in Golsorkhi, D., Rouleau, L., Seidl, D., and Vaara, E. (eds.), Cambridge Handbook of Strategy as Practice: 79–90. Cambridge University Press.Google Scholar
Schatzki, T. R., Knorr Cetina, K., and von Savigny, E. (eds.) (2001), The Practice Turn in Contemporary Theory. London: Routledge.Google Scholar
Shrivastava, P. (1986), ‘Is strategic management ideological?’, Journal of Management, 12/3: 363–77.CrossRefGoogle Scholar
Spicer, A., Alvesson, M., and Kärreman, D. (2009), ‘Critical performativity: the unfinished business of critical management studies’, Human Relations, 62/4: 537–60.CrossRefGoogle Scholar
Thomas, R., Sargent, L., and Hardy, C. (2011), ‘Managing organizational change: negotiating meaning and power–resistance relations’, Organization Science, 22/1: 22–41.CrossRefGoogle Scholar
Tricker, B. (2012), Corporate Governance: Principles, Policies, and Practices. Oxford University Press.Google Scholar
Venkateswaran, R., and Prabhu, G. (2010), ‘Taking stock of research methods in strategy-as-practice’, Electronic Journal of Business Research Methods, 8/2: 156–62.Google Scholar
Wallander, J. (2003), Decentralisation – Why and How to Make It Work: The Handelsbanken Case. Stockholm: SNS.Google Scholar
Whittington, R. (1996), ‘Strategy as practice’, Long Range Planning, 29/5: 731–5.CrossRefGoogle Scholar
Whittington, R. (2004), ‘Strategy after modernism: recovering practice’, European Management Review, 1/1: 62–8.CrossRefGoogle Scholar
Whittington, R. (2006), ‘Completing the practice turn in strategy research’, Organization Studies, 27/5: 613–34.CrossRefGoogle Scholar
Whittington, R. (2007), ‘Strategy practice and strategy process: family differences and the sociological eye’, Organizational Studies, 28/10: 1575–86.CrossRefGoogle Scholar
Whittington, R., and Vaara, E. (2012), ‘Strategy-as-practice: taking social practices seriously’, Academy of Management Annals, 6/1: 285–336.Google Scholar
Wickert, C., and Schaefer, S. (2015), ‘Towards a progressive understanding of performativity in critical management studies’, Human Relations, 68/1: 107–30.CrossRefGoogle Scholar

Save book to Kindle

To save this book to your Kindle, first ensure coreplatform@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×