Book contents
- The Law of Reputation and Brands in the Asia Pacific
- Series page
- The Law of Reputation and Brands in the Asia Pacific
- Copyright page
- Contents
- Notes on the contributors
- Foreword
- Editors’ preface
- Part I Trade marks and brands
- Part II Personal reputation
- Part III Brands and personality
- Part IV Measures
- Part V New horizons
- Index
The Law of Reputation and Brands in the Asia Pacific
Published online by Cambridge University Press: 05 June 2013
- The Law of Reputation and Brands in the Asia Pacific
- Series page
- The Law of Reputation and Brands in the Asia Pacific
- Copyright page
- Contents
- Notes on the contributors
- Foreword
- Editors’ preface
- Part I Trade marks and brands
- Part II Personal reputation
- Part III Brands and personality
- Part IV Measures
- Part V New horizons
- Index
Summary
![Image of the first page of this content. For PDF version, please use the ‘Save PDF’ preceeding this image.'](https://static.cambridge.org/content/id/urn%3Acambridge.org%3Aid%3Abook%3A9781139084604/resource/name/firstPage-9781139084604pre_pi-iv_CBO.jpg)
- Type
- Chapter
- Information
- Publisher: Cambridge University PressPrint publication year: 2012