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31 - Gender, Nation, Fashion, and Modernities in the Asia-Pacific, 1900 to the Present

from Part V - Fashion, Colonialism, and Post-Colonialism

Published online by Cambridge University Press:  04 August 2023

Christopher Breward
Affiliation:
National Museums Scotland
Beverly Lemire
Affiliation:
University of Alberta
Giorgio Riello
Affiliation:
European University Institute, Florence
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Summary

Filipino politicians are expected to participate in a fashion parade each year. Since about the end of the 1990s the annual President’s State of the Nation Address (SONA) in the Philippines has been preceded by an event in which the parliamentarians of both houses of the senate and congress and their partners or spouses are expected to walk down a red carpet attired in couture versions of the national dress especially tailor-made for this occasion. In 2014 the television channel ABS-CBNnews.com ran a People’s Fashion Choice contest on Facebook for the best-dressed attendee. The shortlist of ten contestants were all women composed of both politicians and those linked to male politicians as spouses, mothers, or sisters and therefore very influential, as in the Philippines power is held by kinship alliance groups.

Type
Chapter
Information
The Cambridge Global History of Fashion
From the Nineteenth Century to the Present
, pp. 1091 - 1122
Publisher: Cambridge University Press
Print publication year: 2023

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