This book aims to explain why funding levels for breast cancer research suddenly achieved extensive media coverage, as well as both attention and action from Congress and the White House, in the period between 1990 and 1993. Maureen Hogan Casamayou's answer : the effective mobilization of legions of angry women and their allies by entrepreneurial leaders in a new breast cancer coalition. She tells the story of how these women came together, charted strategy, and succeeded in expanding federal funding.