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Archaeology under a Microscope: CRM and the Press

Published online by Cambridge University Press:  20 January 2017

Robert D. Kuhn
Robert D. Kuhn*
Affiliation:
New York State Office of Parks, Recreation and Historic Preservation, Peebles Island, P.O. Box 189, Waterford, NY 12188-0189
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Abstract

Cultural Resource Management (CRM) archaeology receives regular press and media attention. This coverage can shape public perceptions and attitudes about the field. Furthermore, press coverage and public opinion can affect CRM project and policy decision-making. Analysis of the content of newspaper articles collected by the New York State Historic Preservation Office (SHPO) related to CRM archaeology over the five-year period between 1995 and 2000 included documenting the types of issues that received press attention and assessing the amount of positive and negative press coverage. Recommendations to encourage improved media coverage of CRM archaeology include: increased recognition of the importance of press coverage; increased efforts to encourage positive press coverage of CRM; improved skills for working with the press; greater participation from archaeologists in academia; and continued evaluation and assessment of newspaper and media coverage of CRM archaeology.

Résumé

Résumé

La Arqueología de Manejo de Recursos Culturales (CRM) recibe atención regular de la prensa y otros medios de comunicación. Esta cobertura puede formar las percepciones y actitudes del público sobre el campo. Cuanto mas, la cobertura por la prensa y la opinión de público pueden afectar las decisiones hechaspor CRM sobre proyectos y política. El análisis del contenido de artículos con relatión a arqueología de CRM, recolectados de periódicos por la Oficina de Preservatión del Estado de Nueva York (SHPO) entre 1995 y 2000 incluye la documentatión de los tópicos discutidos en la prensa y el cálculo de la cantidad de articulos negativos y positivos. Las recomendaciones para mejorar el reportaje de arqueologia de CRM incluyen: mas reconocimiento de la importancia de cobertura por la prensa, mas esfuerzos a propiciar reportajes positivos de CRM, mejoramiento de destrezas para trabajar con la prensa, mas participatión de arqueólogos académicos, y la continua evaluación de la cobertura por los medios de comunicación de la arqueología de CRM.

Type
Forum
Information
American Antiquity , Volume 67 , Issue 2 , April 2002 , pp. 195 - 212
Copyright
Copyright © Society for American Archaeology 2002

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