10464 results in Economic thought, philosophy and methodology
15 - An anthropological approach to transactions involving names and marks, drawing on Melanesia
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Part III - Linguistics
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Trade Marks and Brands
- An Interdisciplinary Critique
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Frontmatter
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Bibliography
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Titles in the series
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Part VIII - Anthropology
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Notes on the contributors
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Part V - Sociology
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16 - Traversing the cultures of trade marks: observations on the anthropological approach of James Leach
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Table of statutes
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1 - The making of modern trade mark law: the construction of the legal concept of trade mark (1860–1880)
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List of figures and tables
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7 - Brand culture: trade marks, marketing and consumption
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18 - (Re)Locating Geographical Indications: a response to Bronwyn Parry
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12 - The economic rationale of trade marks: an economist's critique
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14 - An alternative approach to dilution protection: a response to Scott, Oliver and Ley-Pineda
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6 - What linguistics can do for trademark law
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8 - ‘Brand culture: trade marks, marketing and consumption’ – responding legally to Professor Schroeder's paper
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Index
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