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Introduction

Published online by Cambridge University Press:  30 March 2023

Jean Chalaby
Affiliation:
City University London
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Summary

Two shifts are transforming television: digitisation and globalisation. Internet-based video delivery, the uptake of cloud computing in the industry, mobile video consumption, and the rise of streaming platforms, are all phenomena connected to the process of digitisation. Internet protocol (IP)–based video transport is powering the transition from broadcasting to streaming, thereby changing the way content is distributed and accessed. The use of cloud computing is growing fast because it delivers an unprecedented amount of computing power and capacity to media firms at a fraction of the infrastructure costs (Chapters 3, 4, and 8). Video is increasingly accessed via mobile devices, and streaming is among the most popular activities for mobile users (Chapter 6). The digital shift is evolving business models. Platforms dominate television’s streaming age the way networks prevailed in the broadcasting era (Chapters 3 and 4). Media conglomerates are edging towards a direct-to-consumer (DCT) business model, revolutionising the way content rights are distributed and monetised (Chapters 3 and 9).

Type
Chapter
Information
Television in the Streaming Era
The Global Shift
, pp. 1 - 9
Publisher: Cambridge University Press
Print publication year: 2023

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  • Introduction
  • Jean Chalaby, City University London
  • Book: Television in the Streaming Era
  • Online publication: 30 March 2023
  • Chapter DOI: https://doi.org/10.1017/9781009199285.001
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  • Introduction
  • Jean Chalaby, City University London
  • Book: Television in the Streaming Era
  • Online publication: 30 March 2023
  • Chapter DOI: https://doi.org/10.1017/9781009199285.001
Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

  • Introduction
  • Jean Chalaby, City University London
  • Book: Television in the Streaming Era
  • Online publication: 30 March 2023
  • Chapter DOI: https://doi.org/10.1017/9781009199285.001
Available formats
×