INTRODUCTION

Economic growth must be socially and environmentally sustainable, fueled by sustainable energy resources. This is a challenge for all parts of society that consume energy, but energy companies have a fundamental role as problem solvers and innovators in the supply of energy. Shell companies are committed to contributing to sustainable energy, and are integrating it into the way they do their work. They are committed to transparency and engaging with people's concerns and expectations.

THE CHALLENGE OF SUSTAINABILITY

Energy demand has grown by eighty percent since 1970, with developing countries taking an increasing share. With the bulk of the world's people still in the full flight of development, energy consumption could grow even faster. By 2030 the world could be consuming twice as much as now – sixty percent of it in today's developing countries. Furthermore, we have an urgent need to address the needs of the almost two billion people, one-third of the world's population, who have no access at present to modern sources of energy. So we need more energy for development. What does this mean for the world in which we live and for the choices which we will have to make? How do we deliver the energy for sustainable development?

Talking to energy company customers all over the world we find that people have very much the same wants and worries.