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The Digital Prism
  • Publisher: Cambridge University Press
  • Expected online publication date: July 2019
  • Print publication year: 2019
  • Online ISBN: 9781316442692

Book description

Many people are concerned about the unchecked powers of tech giants and the hidden operations of big data and algorithms. Yet we do not have the vocabularies to properly articulate how these digital transformations shape our lives. This book shows how the management of visibilities - our digital footprints - is a central force in the digital transformation of societies and politics. Seen through the prism of digital technologies and data, the lives of people and structuring of organizations take new shapes in our understanding. Making sense of these requires that we push beyond common ways of thinking about transparency and surveillance, and look at how managing visibilities is a central but overlooked force that influences how people live, how organizations work and how societies and politics operate.


'A key feature of life in the digital age is that it is lived in public. In a world filled with ubiquitous technologies we have an expectation that the companies that we work for, the governments that represent us, and even the people we hold close will provide us with transparency and accountability. In this ground breaking book, Mikkel Flyverbom shows how transparency is produced, maintained, and manipulated through the way we manage visibilities. At its core, this book helps us to think about how our own behaviors shape what and how we see and it provides useful strategies with which we can be more informed consumers, citizens, and stewards of our world.'

Paul Leonardi - Duca Family Professor of Technology Management, University of California, Santa Barbara and author of Car Crashes Without Cars and Technology Choice


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