1 results
Principles of advertising. A global perspective (2nd edn), Monle Lee and Carla Johnson (2005), The Haworth Press, Binghamton, NY, USA; ISBN: 978-0-7890-2299-8 xxii + 400 with Inde pages; US$ 108
-
- Journal:
- Journal of Management & Organization / Volume 16 / Issue 4 / September 2010
- Published online by Cambridge University Press:
- 02 February 2015, p. 624
-
- Article
- Export citation