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11 - Towards a Vision for a Networked European Business School

from Part I - Teaching and Training Partnerships

Chris Cooper
Affiliation:
Oxford Brookes University
Philippe Lane
Affiliation:
Attaché for Higher Education at the French Embassy in the UK and Visiting Fellow Corpus Christi College, Cambridge
Maurice Fraser
Affiliation:
London School of Economics
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Summary

Introduction

Globally, the majority of business schools claim to be internationally networked. In reality, however, this is confined to a range of single point international alliances rather than a truly embedded network of schools. Oxford Brookes University Business School and Burgundy School of Business believe that one model for the future is that of a strategic alliance based upon a networked school. This has been characterised as:

An interdependent coalition of task and skill-specialized … organizational units that operates without hierarchical control but is embedded by dense lateral connections, mutuality, and reciprocity, in a shared value system that defines ‘membership’, roles and responsibilities.

This networked model is driven by the need for business schools to respond to the forces of globalisation and will be facilitated by the capabilities of information and communication technologies.

Achrol and Kotler characterise the Oxford Brookes University Business School and Burgundy School of Business model as an opportunity network. This type of network is organised around multi-point alliances focusing upon customer needs and market opportunities. Underlying this alliance is the notion of an internationally focused Anglo-French business school with the potential to add new partners to the network to create a truly European business school that reflects the European ideal.

There is a huge opportunity here. Europe represents the largest market in the world but is seen as lacking competitiveness compared with other economic blocs such as South East Asia and North America.

Type
Chapter
Information
Franco-British Academic Partnerships
The Next Chapter
, pp. 92 - 96
Publisher: Liverpool University Press
Print publication year: 2011

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