Typically, animal shelters and rescues are judged on their live release rates. This research explores the relative impact that shelter traits and programmes have on positive outcomes for dogs. Using a survey of 370 animal shelters and rescues across the US, it concludes that eschewing the use of breed labels for all dogs that do not appear to be pure-bred, having a robust foster programme, and using a matching programme are correlated with higher live release and lower return rates. Resources are not wholly determinative of success — it is the programmes shelters and rescues implement, not simply their human and financial resources — that are associated with positive outcomes.