The development of Standard Austrian German (SAG; de-AT) is closely linked to the development of Standard German German (SGG; de-DE) as spoken in Northern Germany. Traditionally, SAG is strongly geared towards SGG norms. The orientation towards SGG norms goes back to at least 1750, when Maria Theresia ordered the adoption of the Upper Saxonian norms in place at that time (Ebner 1969, Wiesinger 1989). Since then, SAG pronunciation is modelled on SGG and Austrian newsreaders are instructed according to the norms of Duden's (2005) Aussprachewörterbuch and Siebs (1958, with an addendum for Austria) (Wächter-Kollpacher 1995, Soukup & Moosmüller 2011). This procedure leads to an inconsistent usage of SGG features in Austrian broadcasting media (Wiesinger 2009, Soukup & Moosmüller 2011, Hildenbrandt & Moosmüller 2015). Therefore, from a methodological point of view, pronunciation used in the Austrian broadcasting media is unsuitable for defining SAG (Moosmüller 2015).