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J.-J. Lambin Modèles et programmes de marketing. Collection “Systèmes-Décisions”. Section VII: Marketing. Paris, Presses Universitaires de France, 1970 VIII p. 140 p., 15 FF.

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J.-J. Lambin Modèles et programmes de marketing. Collection “Systèmes-Décisions”. Section VII: Marketing. Paris, Presses Universitaires de France, 1970 VIII p. 140 p., 15 FF.

Published online by Cambridge University Press:  17 August 2016

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Copyright © Université catholique de Louvain, Institut de recherches économiques et sociales 1973 

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