Over the last few years, the regulatory system for GM foods and crops in Europe has ground to a halt because of the difficulty in reaching agreement. Regulators, in struggling to overcome the distrust and suspicion that has greeted GM soya in particular, have introduced a new mantra: transparency, accountability and inclusivity. I argue in this paper that this mantra, although a considerable advance on what has gone before, will not solve all our problems; basically, because such procedures can only partially deal with the loss of trust and the climate of suspicion in which we now working. Some suggestions are made as to what we should do next.