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Teresa da Silva Lopes. Global Brands: The Evolution of Multinationals in Alcoholic Beverages. New York: Cambridge University Press, 2007. ISBN 978-0521-83397-4, $53.99 (cloth).

Published online by Cambridge University Press:  18 February 2015

Paloma Fernández de Pino
Paloma Fernández de Pino*
Affiliation:
Universidad de Barcelona
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Type
Reviews
Information
Enterprise & Society , Volume 11 , Issue 1 , March 2010 , pp. 166 - 168
Copyright
Copyright © The Author(s) 2010. Published by Cambridge University Press on behalf of the Business History Conference. All rights reserved.

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