Skip to main content Accessibility help
×
Hostname: page-component-77c89778f8-cnmwb Total loading time: 0 Render date: 2024-07-22T11:25:50.194Z Has data issue: false hasContentIssue false

3 - Influence, Ideology, and Public Relations

Published online by Cambridge University Press:  27 October 2009

Eugene Ridings
Affiliation:
Winona State University, Minnesota
Get access

Summary

Most business interest groups in nineteenth-century Brazil enjoyed a notable potential for influence. It rested on the relative scarcity of other interest groups and on the advisory and regulatory prerogatives inherited from Iberian corporatism. Enhancing it were the personal contacts of group leaders with Brazilian government heads. Group members had economic and business expertise that the government needed and overseas ties that gave them access to technology and modernizing influences from abroad. Finally, the central position of overseas merchants in Brazil's economy even enabled the commercial associations to coerce government if conditions warranted. Although commercial associations and factor groups enjoyed access of the highest order to government decision makers, industrial groups did not. Despite influential leaders, they faced a government largely unreceptive to the idea of industrialization. They were forced to appeal more than commercial associations and factor groups to the educated public. All business interest groups also broadcast images and themes intended to legitimate enterprise and enhance the image of the business elite with that public.

The commercial associations benefited most from the relative lack of other interest organizations competing for the attention and favor of government. Although primarily responding to the interests of overseas commerce, the associations had no real rivals as business interest organizations. Factor groups shared with commercial associations most policy objectives, membership, and even leadership. Retailer interest groups had virtually no impact on national policy. First appearing in the 1880s, they usually concerned themselves with limited problems such as licensing, labeling, or municipal taxation. Their impotence in part reflected the small scale of operations and the low social standing of most retailers in nineteenth-century Brazil.

Type
Chapter
Information
Publisher: Cambridge University Press
Print publication year: 1994

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

Save book to Kindle

To save this book to your Kindle, first ensure coreplatform@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×