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The role movies play in alcohol consumption by youths

Published online by Cambridge University Press:  02 January 2018

Susannah R. Stern
Susannah R. Stern*
Affiliation:
Department of Communication Studies, University of San Diego, 5998 Alcala Park, San Diego, CA 92110, USA, email susannahstern@sandiego.edu
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Alcohol use and misuse among young people continue to be a major public health concern, despite decades of initiatives aimed at educating young people about the hazards of alcohol. Yet where do young people learn about alcohol use? How do they form attitudes about the effects and risks of drinking? Increasing evidence suggests that young people learn not only from real people (e.g. peers and parents) in their everyday lives but also from characters whose lives they witness through the media. In fact, the mass media have been recognised as significant sources of information about substance use that can influence young people's beliefs and expectations (Bahk, 2001; Sargent et al, 2002).

Type
Thematic paper - Alcohol misuse among young people
Information
International Psychiatry , Volume 3 , Issue 2 , April 2006 , pp. 34 - 35
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits noncommercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Copyright
Copyright © Royal College of Psychiatrists 2006

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