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Preferences, beliefs, and heuristics

Published online by Cambridge University Press:  22 December 2005

Toshio Yamagishi
Toshio Yamagishi*
Affiliation:
Graduate School of Letters, Hokkaido University, Sapporo, Japan060-0810http://lynx.let.hokudai.ac.jp/members/yamagishi/
*
Toshio@let.hokudai.ac.jp
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Abstract

Alternative interpretations are proposed for the finding that market integration is positively related to fair behavior in experimental games. Market activities may produce market relevant concepts and stories that interpret experimental games as incidences of social exchange, and thus may enhance the relevance of (1) market-related preferences or (2) a decision heuristic designed for social exchange.

Type
Open Peer Commentary
Information
Behavioral and Brain Sciences , Volume 28 , Issue 6 , December 2005 , pp. 836 - 837
Copyright
Copyright © Cambridge University Press 2005

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