Chapter Seven - Friday Night Lights (NBC/DirectTV 2006–2011)
Published online by Cambridge University Press: 05 June 2014
Summary
This isn't just about football.
Success is not a god, it's a by-product.
Who you are on that field tonight is who you are going to be for the rest of your life.
Coach TaylorDespite its distant British origins, football is a quintessentially American game that plays a major role in the national psyche, and even more in the life of a city. When the New Orleans Saints defeated the Indianapolis Colts, in the 2010 Super Bowl, it was seen as doing something to restore pride to a city shattered by Hurricane Katrina, in which many of the dispossessed had taken refuge in the Saints' home, the New Orleans Superdome. In that same year American football accounted for eight out of the top ten US television audiences. In 2011 the Super Bowl, in which the Green Bay Packers defeated the Pittsburgh Steelers, was the most watched programme in the history of American television, viewed by more than half the population. Advertisers paid $3 million for a 30-second spot.
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- Viewing AmericaTwenty-First-Century Television Drama, pp. 297 - 330Publisher: Cambridge University PressPrint publication year: 2013