This chapter focuses on a basic model of professional communication and two basic goals of journal article publication. It has five major sections, Intuitive Thoughts, Frank and Neil, Professional Communication, Scientific Research, and Practical Suggestions. It starts with a discussion of intuitive thoughts of graduate students and then a discussion of two real-life cases (Frank and Nell) so that we can see how new authors think and act related to the central question of the chapter. After that, two core concepts, professional communication and scientific research, are discussed in detail, followed by several practical suggestions. In brief, there are two major reasons why we publish journal articles, that is, to develop skills of professional communication and ultimately to advance scientific knowledge and to improve human life.