Book contents
- Frontmatter
- Contents
- List of figures and tables
- Notes on the contributors
- Editors' preface
- Table of cases
- Table of statutes
- Part I Legal and economic history
- Part II Current positive law in the EU and the USA
- Part III Linguistics
- Part IV Marketing
- Part V Sociology
- Part VI Law and Economics
- Part VII Philosophy
- Part VIII Anthropology
- Part IX Geography
- Bibliography
- Index
- Titles in the series
- References
Bibliography
Published online by Cambridge University Press: 13 April 2010
- Frontmatter
- Contents
- List of figures and tables
- Notes on the contributors
- Editors' preface
- Table of cases
- Table of statutes
- Part I Legal and economic history
- Part II Current positive law in the EU and the USA
- Part III Linguistics
- Part IV Marketing
- Part V Sociology
- Part VI Law and Economics
- Part VII Philosophy
- Part VIII Anthropology
- Part IX Geography
- Bibliography
- Index
- Titles in the series
- References
Summary
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- Type
- Chapter
- Information
- Trade Marks and BrandsAn Interdisciplinary Critique, pp. 398 - 422Publisher: Cambridge University PressPrint publication year: 2008