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Culturally fluent real-world disparities can blind us to bias: Experiments using a cultural lens can help

Published online by Cambridge University Press:  13 May 2022

Daphna Oyserman Open the ORCID record for Daphna Oyserman [Opens in a new window]  and
Amabel Youngbin Jeon
Daphna Oyserman
Affiliation:
Mind and Society Center, University of Southern California, Los Angeles, CA90089, USA. oyserman@usc.edu, youngbin@usc.eduhttps://dornsife.usc.edu/daphna-oyserman, https://dornsife.usc.edu/mindandsociety/currentmembers/
Amabel Youngbin Jeon
Affiliation:
Mind and Society Center, University of Southern California, Los Angeles, CA90089, USA. oyserman@usc.edu, youngbin@usc.eduhttps://dornsife.usc.edu/daphna-oyserman, https://dornsife.usc.edu/mindandsociety/currentmembers/
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Abstract

Culture provides people with rich, detailed, implicit, and explicit knowledge about associations (what goes together) and contingencies (how situations are likely to unfold). These culture-based expectations allow people to get through their days without much systematic reasoning. Experimental designs that unpack these situated effects of culture on thinking, feeling, and doing can advance bias research and direct policy and intervention.

Type
Open Peer Commentary
Information
Behavioral and Brain Sciences , Volume 45 , 2022 , e86
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Copyright
Copyright © The Author(s), 2022. Published by Cambridge University Press

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