Among the most widely distributed species globally, common reed [Phragmites australis (Cav.) Trin. ex Steud.] has generated extensive interest in invasive plant science and management because its introduced strains are highly invasive and often form monocultures that alter ecosystem properties. In desert wetlands in Las Vegas, NV, USA, where management goals included reducing hazardous P. australis fuels and increasing native plant diversity, we assessed variation in P. australis cover, the degree of native plant colonization, and soil seedbanks after P. australis management treatments (cutting, glyphosate–imazapyr herbicide) and wildfires across gradients in soil properties. Based on change in P. australis cover during six measurement events over 24 mo, 24 study sites formed three groups: (1) decreasing cover, where initially high P. australis cover (60% to 85%) decreased to <5% following multiple cutting or herbicide treatments; (2) sustaining low cover, where wildfire or clearing was associated with initially low P. australis cover which remained low (<30%) after multiple herbicide applications; and (3) sustaining high cover (45% to 100% initially and remaining at 30% to 100%), including sites unmanaged or treated/burned only once. High soil salinity correlated with low postmanagement P. australis cover. No native plants were detected in the sustaining high P. australis cover group, despite natives occurring in the seedbank. Where management reduced P. australis cover, minimal native plant colonization did occur. Secondary invasion by other non-native plants was nearly absent. Our results suggest that if P. australis can be initially cleared, multiple herbicide applications can persistently keep cover low, especially on drier, saline soils. Slow native plant colonization suggests that a phased approach may be useful to initially reduce P. australis cover, keep it low via repeated treatments, and actively revegetate sites with native species tailored to the moisture–salinity gradient across P. australis–invaded habitats.