We investigate the gender gap in issue attention among members of parliament (MPs) by applying automated text analytic techniques to a novel data set on Italian parliamentary speeches over a remarkably long period (1948–2020). We detect a gendered specialization across issues that tends to disappear as women’s shares in parliamentary groups increase. We then investigate whether women’s access to previously male-owned issues brings with it a different agenda, operationalized as a different vocabulary. We detect a U-shaped pattern: language gender specificity is high when female MPs are tokens in parliamentary groups with a large preponderance of men; it decreases when their shares start increasing and grows again when they constitute a considerable minority. We argue that this pattern is consistent with the theory of tokenism, and it is produced by the interlinkage of commitment to shared norms and the distribution of “activation thresholds” among female MPs.