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Factors that determine design similarity
Published online by Cambridge University Press: 16 May 2024
Abstract
In recent years, the importance of design has been pointed out as a source of competitive advantage. However, creating a great design also increases the risk of copy products being created. In this study, we used an approach based on visual information and conducted an international comparative judgment survey of elements considered to be similar within products.
- Type
- Design Methods and Tools
- Information
- Creative Commons
- This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
- Copyright
- The Author(s), 2024.