The period after Italian Unification saw a marked increase in the volume of publications, magazines and books intended specifically for a female readership which was made up of girls and married women. It also saw the rise of the professional woman writer and journalist. Drawing on two of the most popular genres, the novel (in particular the domestic novel) and conduct literature, this article examines their representations of the city and urban life. It notes that while the physical transformation of major towns and cities was bringing in its wake far-reaching changes to the experience of urban life, the literature for women treats the city as an almost entirely abstract entity with few distinctive characteristics. Instead, the focus of these writings is on the drawing up of rulebooks designed to enable women to negotiate urban life without bringing opprobrium to bear on themselves or their families