At Umm el-Marra in western Syria, a sequence of Bronze Age ritual installations facilitates the investigation of how Syrian elites employed memory, ancestor veneration, and animal (and perhaps human) sacrifice to reinforce their position, and how others used countermemory to contest it. Relevant data derive from an Early Bronze Age complex of elite tombs and animal interments and a Middle Bronze Age monumental platform and shaft containing animal and human bodies deposited ritually. Analysis of the spatial landscape, with patterns of access or inaccessibility, facilitates additional insights, as does the consideration of the intentionality or lack of it in ancient references to the past.