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Information Sources in Advertising History. Edited and Compiled by Richard W. Pollay. Westport, Conn., Greenwood Press, 1979. Pp. xiv + 330. $22.50.

Published online by Cambridge University Press:  11 June 2012

Daniel A. Pope
Daniel A. Pope
Affiliation:
Assistant Professor of History, University of Oregon
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Type
Book Reviews
Information
Business History Review , Volume 54 , Issue 2 , Summer 1980 , pp. 247
Copyright
Copyright © The President and Fellows of Harvard College 1980

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