This introduction offers an extended reading of David Foster Wallace’s 2000 foray into political journalism, “Up, Simba,” which illustrates what will be the central claim of this book: that literary post-postmodernism is best understood as the means by which left-leaning writers negotiate the neoliberal turn — a version of, rather than an alternative to, this new consensus. To make that case, I trace connections between the communitarian logic of the so-called New Sincerity, the form of post-postmodernism most closely associated with Wallace, and the interventions of Bill Clinton and the New Democrats, who rejected key New Deal principles in favor of a "third way" between liberalism and conservativism. This introduction also historicizes "postcritique" and the various "post-ideological" accounts of neoliberal culture, accounts which, in my view, reproduce contemporary liberalism’s ambivalence about the free market and free-market politics, and therefore can be understood as symptomatic of the very changes they seek to interpret.