Legal tech (LT) companies operating in litigation predominantly address B2C relationships, which is odd against the overall LT backdrop where B2B solutions prevail.1 A ‘no win no fee’ policy, whereby consumers are only charged for success, is popular among LT companies that manage claims.2 Even though their contingency fees tend to be significant,3 they attract consumers who would otherwise have abandoned a claim as a result of rational apathy due to its small value. The automated management of claims has impacted consumer access to justice as the activity of LT companies has led to an increase in redress for small value claims.4