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RACIALIZATION OF LATINX IMMIGRANTS

The Role of (Seemingly) Positive Newspaper Discourse

Published online by Cambridge University Press:  22 September 2020

Emily P. Estrada*
Affiliation:
Sociology Department, State University of New York at Oswego
Emily R. Cabaniss
Affiliation:
Department of Sociology, Sam Houston State University
Shelby A. Coury
Affiliation:
Alumna, North Carolina State University
*
Corresponding author: Emily P. Estrada, Sociology Department, State University of New York at Oswego, 313 Mahar Hall, 7060 State Route 104, Oswego, NY13126. E-mail: emily.estrada@oswego.edu

Abstract

Xenophobic narratives that describe Latinx immigrants as culturally deficient, threatening, and undeserving lawbreakers have received extensive scrutiny from the public and academics alike. However, few scholars have examined the positive narratives that surround this group, an especially important line of inquiry given the nature and prevalence of colorblind racial ideology today. In this paper, we consider how (seemingly) positive elite news media discourse contributes to the racialization of Latinx immigrants. We analyzed 1383 frames derived from newspaper articles appearing on the front page of The New York Times between 2001 and 2019. We found that even supportive articles contribute to the racialization of this group by subtly reinforcing boundaries between “us” and “them,” especially when compared to positive articles about non-Latinx immigrants. Specifically, positive newspaper articles portrayed Latinx immigrants as economically exploitable, as vulnerable but blameworthy, and as mostly illegal. We also found that positive newspaper articles portrayed both Latinx and non-Latinx immigrants as devoted to their families and traditional gender roles. However, we argue that this depiction reinforces a hierarchy based on White notions of deservingness. Our analysis shows the flexibility of colorblind discourse to prop up existing racial hierarchies in U.S. society and to “Other” racial and ethnic minorities.

Type
State of the Art
Copyright
© 2020 Hutchins Center for African and African American Research

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