Sameness and difference across two nations and languages. In order to begin the discussion regarding a sitcom from American television used in a Brazilian classroom, I believe it is necessary to discuss the situation of the world as we know it at the beginning of the 21st century. Using the theories of the Brazilian sociologist Renato Ortiz (1994) as the basis for this discussion, it is possible to differentiate between the terms global and world-systemic (or mundial). In this view, global refers to the economic and technological processes at work in the modern day world, while world-systemic refers to the domain of culture. The category world is linked to the global, but signifies a world-view, a symbolic universe which is specific to the historic moment in which we live.