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Design creativity

Published online by Cambridge University Press:  05 October 2018

Katherine Fu*
Affiliation:
Georgia Institute of Technology, Atlanta, GA, USA
Mark Fuge
Affiliation:
University of Maryland,College Park, MD, USA
David C. Brown
Affiliation:
Worcester Polytechnic Institute, Worcester, MA, USA
*
Author for correspondence: Katherine Fu, E-mail: katherine.fu@me.gatech.edu
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Abstract

Type
Guest Editorial
Copyright
Copyright © Cambridge University Press 2018 

Engineering design relies on creative thought to produce new and exciting products, systems, and services. The study of creativity provides many opportunities for interdisciplinary research between engineering, cognitive science, and computer science. This special issue aims to capture a snapshot of some of the best work at this intersection of areas. The scope of this special issue was broadened in relation to the traditional AIEDAM scope to include papers that explicitly discuss creative thinking, types of reasoning, and explicit use of knowledge; such topics often influence the foundation of creative AI design systems. Papers were reviewed by experts in the fields of engineering design creativity, with at least three reviewers per paper.

Papers were solicited in two main areas: foundational theory, such as understanding how, why, and what makes designs or designers creative, so as to provide useful performance bounds on computational creativity; and empirical outcomes, such as creative results, processes, or systems. The special issue has distinct themes that emerged naturally among the collection of papers.

Within the foundational theory area, there is a strong focus on measuring creativity and design outcomes, with three of the seven papers (Kwon and Kudrowitz, Reference Kwon and Kudrowitz2018; Sääksjärvi and Gonçalves, Reference Sääksjärvi and Gonçalves2018; and Ranjan et al., Reference Ranjan, Siddharth and Chakrabarti2018). The measurement of creativity is an important part of design research, particularly when considering the intersection with artificial intelligence. As we strive for larger, more realistic data sets and more rigorous methods for formalizing design science, we may turn to AI to help process qualitative data more efficiently and objectively. These human subject-based studies will be the basis for the potential development of future automation in these areas.

It is important to recognize, separate from any future automation, that the measurement of creativity and design outcomes is intrinsic to the validation of the computational design support systems, such as those described next in the empirical outcomes area. One additional paper within the foundational theory area is that of Studer et al. (Reference Studer, Daly, McKilligan and Seifert2018), focusing on studying designer behavior in exploring problems during design, tying neatly into the empirical outcomes of supporting design space exploration with computational tools.

Within the empirical outcomes, three papers (Siddharth and Chakrabarti, Reference Siddharth and Chakrabarti2018; Luo et al., Reference Luo, Song, Blessing and Wood2018; Han et al., Reference Han, Shi, Chen and Childs2018) share a common goal of support using design-by-analogy with data-mining techniques, each addressing the problem in unique ways with case study validations of their systems.

Foundational theory

Sääksjärvi and Gonçalves study existing definitions of how past literature measures creativity, and propose the addition of “meaning” as one aspect not well covered by existing metrics. They conduct a series of studies in which design engineering students generate ideas and then have design students and independent raters label those ideas using a variety of text identifiers. They use Factor Analysis to identify meaning-related tags as accounting for significant variances in idea ratings, even after accounting for other common factors like novelty and usefulness.

Kwon and Kudrowitz address the fundamental question of whether audiences can disentangle their assessments of idea quality from how an idea is presented. They find a positive correlation between both idea and presentation quality – that is, ideas that were presented better generally also were rated as being higher quality, even when judges were asked to purposefully disregard differences in presentation quality.

Ranjan et al. develop a creativity assessment method that incorporates novelty and requirement satisfaction as measures of creativity, intended for use across any of the stages of the design process. They apply their creativity assessment method in a case study to illustrate how it can be used in practice.

Studer et al. present a qualitative analysis aimed at characterizing how designers explore and change problems during designing. They identify 31 patterns of problem exploration, based on a database of 252 collected design problems. They conjecture that the patterns are generalized strategies that can guide designers, and that they may also be useful for computational tools that support designers as they explore design problems.

Empirical outcomes

Siddharth and Chakrabarti report on experiments with a web-based tool that supports engineering design-by-analogy using a rich, searchable, multi-modal knowledge base of biological systems. They measure both novelty and requirement-satisfaction to indicate the creativity of the resulting design solutions that were generated by designers using (a) a conventional text-with-image representation and (b) their knowledge base.

Luo et al. propose a visual ideation aid – the Technology Space Map – that uses text similarity between patents and network visualization to provide a high-level overview of different technology spaces (via their patent clusters) wherein designers can drill down to specific patents for stimuli if needed. They demonstrate the effectiveness of the tool on multiple rapid ideation tasks, including rolling robots and new venture identification.

Han et al. combine design-by-analogy with ontological frameworks to support creative conceptual design with a computational tool, called “the Retriever”. An initial case study has indicated that the tool can increase fluency and flexibility, usefulness, and originality in ideation.

This collection of papers captures some of the current work in design creativity as it influences the fields of artificial intelligence for engineering design, analysis and manufacturing, spanning important cognitive work that forms the basis and inspiration for intelligent systems, to critical computational support to help designers achieve their most innovative outcomes.

Katherine Fu is an Assistant Professor of Mechanical Engineering at Georgia Institute of Technology. Prior to this appointment, she has been a Postdoctoral Fellow at Massachusetts Institute of Technology and Singapore University of Technology and Design (SUTD). In May 2012, she completed her PhD in Mechanical Engineering at Carnegie Mellon University. She received her MS in Mechanical Engineering from Carnegie Mellon in 2009, and her BS in Mechanical Engineering from Brown University in 2007. Her work has focused on studying the engineering design process through cognitive studies, and extending those findings to the development of methods and tools to facilitate more effective and inspired design and innovation.

Mark Fuge is an Assistant Professor of Mechanical Engineering at the University of Maryland, College Park. His research lies at the intersection of Mechanical Engineering, Machine Learning, and Design; an area often referred to as “Design Informatics” or “Data-Driven Design”. He received his PhD at the University of California at Berkeley and his MS and BS at Carnegie Mellon University. He has conducted research in applied machine learning, optimization, network analysis, additive manufacturing, human–computer interfaces, crowdsourcing, and creativity support tools. He has received a DARPA Young Faculty Award and a National Defense Science and Engineering Graduate (NDSEG) Fellowship.

David C. Brown is a Professor Emeritus of Computer Science at Worcester Polytechnic Institute. He attained a BSc from North Staffordshire Polytechnic in 1970, an MSc from the University of Kent in 1975, an MS from The Ohio State University in 1977, and a PhD from The Ohio State University in 1984, all of which are in computer science. He has been a member of the Association of Computing Machinery, American Association of Artificial Intelligence, and the IEEE Computer Society. Dr Brown was the Editor in Chief of AI EDAM for 10 years, and has been on the editorial boards of several journals, including: Concurrent Engineering: Research and Application; Research in Engineering Design; and the International Journal of Design Computing.

References

Han, J, Shi, F, Chen, L and Childs, PRN (2018) A computational tool for creative idea generation based on analogical reasoning and ontology. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 116. https://doi.org/10.1017/S0890060418000082Google Scholar
Kwon, J and Kudrowitz, B (2018) Good idea! Or, good presentation? Examining the effect of presentation on perceived quality of concepts. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 110. https://doi.org/10.1017/S0890060418000100Google Scholar
Luo, J, Song, B, Blessing, L and Wood, K (2018) Design opportunity conception using the total technology space map. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 112. https://doi.org/10.1017/S0890060418000094Google Scholar
Ranjan, BSC, Siddharth, L and Chakrabarti, A (2018) A systematic approach to assessing novelty, requirement satisfaction, and creativity. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 125. https://doi.org/10.1017/S0890060418000148Google Scholar
Sääksjärvi, M and Gonçalves, M (2018) Creativity and meaning: including meaning as a component of creative solutions. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 114. https://doi.org/10.1017/S0890060418000112Google Scholar
Siddharth, L and Chakrabarti, A (2018) Evaluating the impact of Idea-Inspire 4.0 on analogical transfer of concepts. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 118. https://doi.org/10.1017/S0890060418000136Google Scholar
Studer, JA, Daly, SR, McKilligan, S and Seifert, CM (2018) Evidence of problem exploration in creative designs. Artificial Intelligence for Engineering Design, Analysis and Manufacturing 116. https://doi.org/10.1017/S0890060418000124Google Scholar