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Sustainable Corporations in Non-Financial Sectors Through Optimal Design of Executive Pay

Published online by Cambridge University Press:  06 March 2019

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It is commonplace in current legal scholarship that pay packages for executives that were not tied to the impact of these executives' policies on shareholder wealth maximization often caused harm to shareholder interests and their companies, especially in the long term. The no-pay-without-performance postulate is as old as the first global economic crisis of the 20th century – the deep depression. Since then, this postulate has been repeated and substantiated innumerous times by the majority of experts in corporate law and business economics, but without real success. There are, however, commentators who deny the existence of a link between skewed incentive pay, excessive risk-taking, and financial losses. They instead insist on the superiority of the traditional director-centric model of corporate governance, which would allegedly preserve the balance that has generally worked well between the limited role and limited liability of shareholders and the active role, fiduciary duties, and potential liability of managers, which allegedly renders additional executive pay regulation unnecessary.

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Copyright © 2013 by German Law Journal GbR 

References

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33 Some may argue that pay regulation will drive talent away and that financial firms will lose valuable employees. This will be prevented, however, because regulation of pay in financial firms can focus on pay structures and won't limit compensation levels: See Lucian Bebchuk & Holger Spamann, supra note 2, at 287; See Compensation Structure & Systemic Risk: Hearing Before the H. Comm. on Fin. Servs., 111 th Cong. 6 (2009): Professor Bebchuk testified that at least for non-financial firms, “[t]he government should not seek to limit the substantive arrangements from which private decision makers may choose.”.Google Scholar

34 Cf. Buffington, Jack, The Death of Management: Restoring Value to the U.S. Economy 115–45 (2009).Google Scholar

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48 See Dallas, Lynne, supra note 5, at 353, rightly proposing that there should be a differentiation between transient institutional and long-term shareholders. Enhancing the voting power of long-term shareholders is the most effective way of blocking flawed incentive pay schemes. Activists and short-term institutional shareholders including banks, insurance companies, investment companies, pensions, hedge funds etc. usually treat firms as a short-term arbitrage opportunity to increase short-term gains; Cf. Bratton, William & Wachter, Michael, The Case Against Shareholder Empowerment, 158 U. Pa. L. Rev. 653, 654–660 (2009-2010); Mitchell, Lawrence, The Legitimate Rights of Public Shareholders, 66 Wash. & Lee L. Rev. 1635, 1640 (2009), advocating the elimination of shareholder rights in the case of short-termism; Cf. Emeka Duruigbo, Stimulating Long-Term Shareholding, 33 Cardozo L. Rev. 1733 (2011-2012), proposing several instruments to stimulate long-term shareholding.Google Scholar

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69 See Bebchuk, Lucian & Spamann, Holder, supra note 2, at 287; Compensation Structure & Systemic Risk: Hearing Before the H. Comm. on Fin. Servs., 111 th Cong. 6 (2009) (statement of Lucian Bebchuk).Google Scholar

70 Cf. in this respect the concession v. nexus-of-contracts theories of the corporation: See Liam Seamus O'Melinn, Neither Contract nor Concession: The Public Personality of the Corporation, 74 Geo. Wash. L. Rev. 201 (2005-2006); Padfield, Stefan, Dodd-Frank Corporation: More than a Nexus-of-Contracts, 114 W. Va. L. Rev. 209, 211 (2011-2012).Google Scholar

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78 Disclosure, transparency and accountability are the main principles that foster shareholder democracy as it is envisaged by Lucian Bebchuk, The Case for Increasing Shareholder Power, 118 Harv. L. Rev. 833 (2004-2005).Google Scholar

79 Cf. Galle, Joanna Gerdina Carolina Maria, Consensus on the comply or explain principle within the EU corporate governance framework: legal and empirical research (2012), explaining why and how the comply or explain principle became the main internationally sanctioned method of indirect corporate governance regulation.Google Scholar

80 See SEC, Executive Compensation Disclosure, Securities Act Release No. 33–8765 (Dec. 22, 2006); SEC Executive Compensation Disclosure, Exchange Act Release No. 34–55009 (Dec. 29, 2006).Google Scholar

81 See e.g. Form S-1, Registration Statement Under the Securities Act of 1933, requiring under Item 11, Information with Respect to the Registrant, “(k) Information required by Item 402 of Regulation S-K, executive compensation”.Google Scholar

82 See Form 10-K, Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 (requiring under Item 11, Executive Compensation, “the information required by Item 402 of Regulation S-K”). Form 8-K, which publicly-held firms are required to file upon the happening of certain events, requires similar compensation information to be disclosed upon either the hiring of a new executive officer or an amendment to a compensation plan. See Form 8-K, Current Report under Securities Exchange Act of 1934, Item 5.02 Departure of Directors or Principal Officers; Election of Directors; Appointment of Principal Officers.Google Scholar

83 See generally Proxy Disclosure Enhancements, Exchange Act Release Nos. 33–9089; 34–62275 (Dec. 16, 2009), available at: http://www.sec.gov/rules/final2009/33-9089.pdf (last accessed: 27 June 2013) at 5, 8, 9, 1516.Google Scholar

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85 It should be explained in detail how a specific incentive plan design minimizes the pressure and influence of transient institutional shareholders who focus almost exclusively on short-term results and earnings; for various corporate governance weaknesses and firm under-performance issues associated with the negative role of transient institutional shareholder: See Lynne Dallas, supra note 5, at 304–06; Id. at 317–8, stressing the importance of the cooperation between management, internal controls and risk management for a firms long-term success.Google Scholar

86 Cf. Ira Kay & Steve van Putten, Myths and Realities of Executive Pay 96–98 (2007); Cf. Elias George, Using Game Theory and Contractarianism to Reform Corporate Governance: Why Shareholders Should Seek Disincentive Schemes in Executive Compensation Plans, 42 Golden Gate U. L. Rev. 349, 384–85 (2011-2012).Google Scholar

87 See Bebchuk, Lucian & Spamann, Holger, supra note 2, at 282.Google Scholar

88 Cf Johnson, Kristin, supra note 2, at 55, 57; for such techniques see Michel Crouhy, Dan Galai & Robert Mark, Risk Management, 543 (2001), analyzing how these techniques function; see Rene Stulz, Risk Management Failures: What Are They and When Do They Happen?, Harv. Bus. Rev. 59 (2009), exposing the limitations of such techniques.Google Scholar

89 See Mizik, Natalie, supra note 15, at 594, 599 (2010), who in her 6642 companies’ study discovered that stock markets did not value firms with excessive focus on short-term performance less than firms that e.g. increased support for R&D while yielding equally good financial results with their short-term fixed rivals.Google Scholar

90 Cf. Bank, Steven, Devaluing Reform: The Derivatives Market and Executive Compensation, 7 DePaul Bus. L. J. 301, 309–11 (1995), examining traditional critiques of stock-based compensation, including the assumption that stock price is an adequate proxy for executive performance; Lynne Dallas, supra note 5, at 271, 298, attributing short-termism to the phenomenon of herding behavior; Toni Turner, Short-Term Trading In The New Stock Market, 99 (2005), explaining the differences between fundamental analysis and technical analysis, which is suitable for short-term earning strategies.Google Scholar

91 See Dallas, Lynne, supra note 5, at 328.Google Scholar

92 See Bebchuk, & Fried, , supra note 63, at 665, reporting that empirical studies suggest that executives are able to use inside information to make decisions on when and whether to hedge stock-based compensation.Google Scholar

93 Cf. Ira, Kay & Putten, Steve van, supra note 87, at 62.Google Scholar

94 See e.g., David Walker, Evolving Executive Equity Compensation and the Limits of Optimal Contracting, 64 Vand. L. Rev. 611, 621 (2011), stressing that the optimal pay arrangement would balance incentive generation with risk-bearing costs.Google Scholar

95 See Sepe, Simone, Making Sense of Executive Compensation, 36 Del. J. Corp. L. 189, 195 (2011), suggesting that in firms with high levels of leverage “[t]he fixed-equity ratio of executive pay should be tied to the debt-equity ratio of the firm's capital structure, in order to exploit the property of fixed-compensation of countering manager's excessive risk incentives. In contrast, equity-based compensation should be preferred in low-leveraged firms, where overinvestment concerns are less severe given the smaller debt cushion. Accordingly, in these corporations the equity-based portion of executive pay should exceed the fixed-pay portion.”Google Scholar

96 See e.g., Posner, Richard, Are American CEOs Overpaid, and, if so, What if Anything Should Be Done About It?, 58 Duke L.J. 1013, 1045–46 (2009), suggesting that restricted stock should constitute a minimum fraction of CEO pay.Google Scholar

97 See Fried, Jesse, Share Repurchases, Equity Issuances, and the Optimal Design of Executive Pay, 89 Tex. L. Rev. 1113, 1114 (2010-2011).Google Scholar

98 See Walker, David, supra note 40, at 648- 660, providing statistical data and analysis for hundreds of public companies.Google Scholar

99 Cf. Allen, Roy, Financial Crises and Recession in the Global Economy, 80 (2009); Dallas, Lynne, supra note 5, at 270 and 306–07.Google Scholar

100 See Bebchuk, Lucian & Fried, Jesse, supra note 36, ch. 14; Cf. Brian Hall, The Pay to Performance Incentives of Executives Stock Options (NBER Working Paper Series, Cambridge, MA 1998) 1, noting that in 1980 the average stock option grant represented less than 20 percent of direct pay and the median stock option grant was zero.Google Scholar

101 Bhagat, Sanjai & Romano, Roberta, Reforming Executive Compensation: Focusing and Committing to the Long-Term, 26 Yale J. On Reg. 359, at 363, 465–66 (2009), stating that “[m]anagers with longer horizons will, we think, be less likely to engage in imprudent business or financial strategies or short-term earnings manipulation when the ability to exit before the problem comes to light is greatly diminished”; Lucian Bebchuk & Jesse Fried, Paying For Long-Term Performance, 158 U. Pa. L. Rev. 1915, 1919 (2009-2010); Ira, Kay & Putten, Steven van, supra note 87, at 5, 169, 174, 175.Google Scholar

102 Cf. Bebchuk, Lucian & Fried, Jesse, id., at 1921; Lucian Bebchuk & Holger Spamann, supra note 2, at 254.Google Scholar

103 Cf. Johnson, Kristin, supra note 2, at 55, 66; Comm. Of Sponsoring Orgs. Of The Treadway Comm'n, Enterprise Risk Management-Integrated Framework: Executive Summary (2004), available at: http://www.coso.org/Publications/ERM/COSOERMExecutiveSummary.pdf (last accessed: 27 June 2013).Google Scholar

104 European Commission Recommendation 2009/385/EC of 30 April 2009 complementing Recommendations 2004/913/EC and 2005/162/EC as regards the regime for the remuneration of directors of listed companies O.J. (L 120).Google Scholar

105 See Walker, David, supra note 40, at 653, noting that such compensation schemes as “stock” “compensation which takes the form of conventional time-vested restricted stock, performance-vested restricted stock, which is actually time and performance vested, and performance shares, which are contractual arrangements that are equivalent economically to performance-vested restricted stock” are available to every public company and have been employed to various degrees by the boards of public companies.Google Scholar

106 Cf. Walker, David, supra note 40, at 631, who refers to Moody's Corp. compensation practices as a characteristic example of performance-vested restricted stock scheme “[t]hat vests relatively slowly, or relatively quickly, depending on growth in the company's annual operating income”.Google Scholar

107 See Bebchuk, Lucian & Fried, Jesse, supra note 102, at 1920, noting that it is essential for avoiding both spring-loading and stock-price manipulation around equity grants that at the time of vesting “the timing of equity grants should not be discretionary, and equity awards should be made only on certain prespecified dates. In addition, the terms and value of equity grants should not be linked to the grant-date stock price, which can easily be manipulated”.Google Scholar

108 See Robert Scully Jr., supra note 51, at 40; Alfred Rappaport, Economics of Short-Term Performance Obsession, 61 Fin. Analyst J. 65, 73 (2005), discussing how “[r]elatively short vesting periods coupled with the belief that earnings fuel stock prices encourage executives to manage earnings, exercise their options early, and cash out shares opportunistically”.Google Scholar

109 See Bebchuk, Lucian & Fried, Jesse, supra note 102, at 1923, noting that usually, once options vest, they typically remain exercisable for ten years from the grant date. “[H]owever, standard arrangements allow executives to exercise the options and sell the underlying shares immediately upon the vesting of their options”.Google Scholar

110 See Bebchuk, Lucian & Fried, Jesse, supra note 102, at 1920, noting that at the time of unwinding it is essential “to reduce the executives’ ability and incentive to time dispositions based on inside information, as well as reduce executives’ ability and incentive to manipulate the stock price around the time of disposition. Executives could be required to announce their intentions to unwind equity in advance. Firms could also use ‘hands-off’ arrangements under which an executive's vested equity incentives are automatically cashed out according to a schedule specified when the equity incentives are initially granted”.Google Scholar

111 See Bebchuk, Lucian & Freed, Jesse, supra note 102, at 1928–29.Google Scholar

112 Id. at 1933.Google Scholar

113 Cf. Carpenter, Mason, The Price of Change: The Role of CEO Compensation in Strategic Variation and Deviation from Industry Strategy Norms, 26 J. o. M. 1179, 1184, 1185, 1194, 1195 (2000), arguing that increases in long-term pay and long-term pay structure promotes strategic change, which fosters competitive advantage and secures the viability of a company.Google Scholar

114 Cf. Kowalik, Michael, Countercyclical Capital Regulation, 2 Fed. Res. Kan. City Econ. Rev. 63–64 (2011).Google Scholar