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This paper reports results of a study to investigate the problem of introducing an improved technological package into the farming system in one area of northern Nigeria. It examines the economic and technical feasibility, as well as the social acceptability to the farmer, of growing sole cowpea given his environment and constraints. Studies of this nature are important as they provide insight into the problems farmers experience with improved technologies and thus represent one way of determining how to narrow the gap between yields farmers obtain and those obtainable at the research station level.