Most read
This page lists the top ten most read articles for this journal based on the number of full text views and downloads recorded on Cambridge Core over the last 30 days. This list is updated on a daily basis.
Strategic Transformation in Japan’s SMEs, 1990–2008: Flexible Specialization, Industrial Restructuring, and Technological Change
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- 02 September 2021, pp. 319-354
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From the Margins to the Core of Haute Couture: The Entrepreneurial Journey of Coco Chanel
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- 12 January 2022, pp. 546-588
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How to Define (or Not to Define) the New History of Capitalism
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- 16 November 2023, pp. 49-53
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A Brief History of the History of Capitalism, and a New American Variety
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- 25 October 2023, pp. 2-26
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Creating Ecotourism in Costa Rica, 1970–2000
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- 24 November 2016, pp. 146-183
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From South America to the United States: Guayakí and the Transformation of Yerba Mate
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- 10 November 2023, pp. 1-26
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Mother Nature as Brand Strategy: Gender and Creativity in Tampax Advertising 2007–2009
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- 05 February 2020, pp. 413-452
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Capitalism Indivisible
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- 06 November 2023, pp. 39-48
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The Peruvian Amazon Co.: Credit and Debt in the Putumayo “Wild Rubber” Business
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- 26 March 2020, pp. 475-501
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Historicizing Real Estate: The East India Company in Early Colonial Bombay
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- 20 October 2023, pp. 1-23
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