This chapter compares and contrasts conceptions of creativity between people from two cultural heritages: the individualistic West and the collectivistic East by examining two bodies of literature in explicit and implicit theories of creativity. Four major differences are highlighted. First, whereas Western notions of creativity focus more on individual characteristics of creative people, Eastern concepts focus more on social aspects of creative acts or products, such as teamwork and having support from others. Second, creativity had been viewed as a general ability and only recently viewed as domain-specific in the West; however, people in the East, such as Chinese and Indians, have continuously viewed creativity as contextual and domain-specific. Thirdly, there is a common belief that Westerners place more emphasis on novelty and Easterners place more value on appropriateness; however, such a belief has yet to be fully supported by empirical evidence. Lastly, while creativity in the West is typically viewed as having radical changes between the old and the new, people from the East value more incremental changes and place a greater emphasis on the linkage between the old and the new. In addition to the above four differences, the influences of intrinsic and extrinsic motivations on creativity in the two cultural contexts are examined. Implications are discussed.