Book contents
- Organising Music
- Organising Music
- Copyright page
- Dedication
- Contents
- List of figures and tables
- Contributors
- Acknowledgement
- 1 Developments in organisation theory and organising music
- Part I Orienting ideas: perspectives from organisation theory
- 2 Music and the aesthetic study of organisational life
- 3 Organising and storytelling
- 4 Organising, music and metaphor: of connections, comparisons and correspondences
- 5 Resisting change and changing resistance
- 6 Identity work – organising the self, organising music
- 7 Creative strategy: notes from a small label
- 8 Music and the making of markets
- 9 Consumers and marketing
- 10 Branding and the music market
- 11 Being ‘in the room’
- 12 Music and marketing
- 13 Complexity theory
- 14 On leading in networks: the role of reflexive practices
- 15 All of me: art, industry and identity struggles
- 16 The process of improvisation
- 17 Managing artistic work in the real world
- 18 Organising playing
- 19 Playing and organising
- 20 Next steps in the dialogue: insights for practising and theorising
- Index
8 - Music and the making of markets
from Part I - Orienting ideas: perspectives from organisation theory
Published online by Cambridge University Press: 05 January 2015
- Organising Music
- Organising Music
- Copyright page
- Dedication
- Contents
- List of figures and tables
- Contributors
- Acknowledgement
- 1 Developments in organisation theory and organising music
- Part I Orienting ideas: perspectives from organisation theory
- 2 Music and the aesthetic study of organisational life
- 3 Organising and storytelling
- 4 Organising, music and metaphor: of connections, comparisons and correspondences
- 5 Resisting change and changing resistance
- 6 Identity work – organising the self, organising music
- 7 Creative strategy: notes from a small label
- 8 Music and the making of markets
- 9 Consumers and marketing
- 10 Branding and the music market
- 11 Being ‘in the room’
- 12 Music and marketing
- 13 Complexity theory
- 14 On leading in networks: the role of reflexive practices
- 15 All of me: art, industry and identity struggles
- 16 The process of improvisation
- 17 Managing artistic work in the real world
- 18 Organising playing
- 19 Playing and organising
- 20 Next steps in the dialogue: insights for practising and theorising
- Index
Summary
- Type
- Chapter
- Information
- Organising MusicTheory, Practice, Performance, pp. 100 - 113Publisher: Cambridge University PressPrint publication year: 2015